Helping Life Science Companies Gain and Sustain Market Traction
Helping Life Science Companies Gain and Sustain Market Traction

Our capabilities, derived from years of experience in Life Sciences Markets, are focused in all areas of Marketing and General Management. These capabilities can be applied to companies ranging from emerging businesses to Fortune 500 companies. Our diverse experience and practical applications can help you gain the market traction necessary to compete effectively in the race to win the marketplace. Whether you are looking to achieve profitable sustainable growth or building equity, we deliver practical measureable plans that can help get you there.

Product and Service Marketing

  • Marketing and E-marketing Plans
  • Positioning and Messaging
  • Market Segmentation
  • Product Management
  • Price and Packaging
  • New Product Launch Processes
  • Launch Plan and Execution
  • Product Life Cycle
  • Sales and Marketing Tools

Market Research and Analysis

  • Interviews and Focus Groups
  • Surveys
  • Competitive Intelligence
  • Pricing Analysis
  • Market Size and Growth Estimates
  • Technology Assessment
  • Voice of the Customer
  • Product/Service Concept Testing

Corporate Marketing

  • Company Launch
  • Mission and Vision
  • Business/Marketing/Communications Plans
  • Brand Identity/Position Management
  • Collateral and Website
  • Organizational Assessment and Structure Evaluation
  • Training and Facilitation

Business Development

  • Channel Development
  • Sales Development
  • Partnership Development

 

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